Kickstarter – Web 2.0 meets old school venture capital

Ever since the new Apple Nano was launch there has been talk of wearing it as a watch.  As a fan I was very intrigued when a post on TUAW caught my eye – iPod nano watch kits nab almost $1 million on Kickstarter

Apart from the quality of the design, I was fascinated by the method of funding the project – Kickstarter

Kickstarter is an online threshold pledge system for funding creative projects and is one of a new set of fundraising platforms known as “crowdfunding”. Kickstarter facilitates gathering monetary resources from the general public. Project owners choose a deadline and a target minimum of funds to raise. If the chosen target is not gathered by the deadline, no funds are collected.

Find out more about the product via this video or this website
What a fabulous product – Now I know what I want for Christmas!

Advertisements

About Adrian Fowles

Business advisor, finance mentor and cash coach - Turning your pipe dream into a revenue stream - http://acf-associates.com/
This entry was posted in Business, Finance and tagged , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s